How to Know

What do the best entrepreneurs rely on when the roadmap doesn’t exist?

They tune in—not only to the market, but to themselves.

They blend sharp strategy with honed perception. They’ve absorbed the data, tracked the patterns, listened deeply—and when it’s time to decide, they move with a clarity that comes not from certainty, but from resonance.

This isn’t guesswork. It’s an alchemy of the seen and unseen. The felt and the analyzed. The instinct that only becomes available after you’ve done the work—and know when to stop thinking.

It’s what I call the Maverick’s Compass—an inner alignment that doesn’t shout, but always rings true. And in fast-moving times like these, that compass is a key asset.

From Fog to Flash

Insight doesn’t usually arrive with a press release. It shows up as a quiet knowing. Often in the pause between inputs. In the moment you step away from the spreadsheets and silence the brainstorms. When your mind softens, and your awareness widens.

That’s the shift—from fog to flash.

The flash isn’t loud or dramatic. It’s subtle. Clean. Clear. You feel it as a lift, a soft click, a full-body yes.

It may not give you the whole path—but it gives you the next step. And from there, momentum builds.

The most effective founders I know don’t just accumulate insight—they trust it. They move on it. That’s the difference between stagnation and momentum, between noise and signal.

Stillness as Strategy

Here’s the paradox: the faster the world moves, the more essential it becomes to slow down.

Stillness isn’t a luxury—it’s a strategic advantage.

Stillness quiets the noise so your perception can sharpen. It opens the channel to a deeper intelligence—your own, and something even broader. In that space, you access what can’t be Googled: a precise and powerful knowing.

And yet, many founders resist it.

Not because they don’t crave stillness—but because it challenges the very patterns that have kept them in motion.

Often they’ll say they can’t take a week away. But that’s rarely about logistics. It’s about identity. The same pattern that drives high performance—constant doing, constant reaching—also keeps them from hearing their deeper guidance.

For many, busy-ness becomes a kind of armor. It protects them from what quiet contemplation might reveal: misalignment, unmet desires, the truth that something must shift.

They treat stillness like another item on a checklist—something to do efficiently in order to unlock the next result.

But stillness doesn’t work like that.
Stillness isn’t a hack.
It’s a surrender. It’s not a pause in productivity—it’s a return to presence.

And it’s in presence that your inner compass recalibrates. That you stop grasping for clarity—and begin to receive it.

At our Stillness Retreat in Fiji, the shift happens quickly—but only when you allow it. Not by pushing, but by softening. By listening. By remembering who you are underneath the noise.

🌀 If you sense you’re due for a reset—and you’re ready to hear what’s been waiting to emerge—join us June 2–7 for the next 5-day Stillness Retreat. Learn more here.

Training the Muse Muscle

Here’s the truth: intuition isn’t woo. It’s a skill. And like any skill, it strengthens with practice.

That’s why I’m offering The Muse Machine—a four-session virtual experience designed to help founders and creators source insight on demand. We use automatic writing, presence practices, and surprise-and-delight experiments to clear the static and spark breakthrough clarity.

It’s not about waiting for inspiration.
It’s about creating the conditions to receive it.

You’ll walk away with a repeatable process to access guidance, feel your next move, and unlock the knowing that’s been buried under busy.

✨ Ready to train your Muse Muscle? We begin in June. Reserve your spot.

What to Do with What You Know

The most magnetic founders I know don’t just collect insights—they act from them.

They send the note.
Launch the idea.
Make the ask.

Even when it feels slightly ahead of the curve—in fact, especially then.

Because they’ve cultivated the clarity to know: this is mine to do.

And that’s the real Maverick move.
You don’t need to figure out the whole path.
You just need to tune into resonance, trust your compass— and follow where it points.

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